Creative Direction, Digital Design, Storytelling
Creative Direction, Digital Design, Storytelling
The Week Project (2007) was a personal way to discover new techniques and their commercial applications. Shorty after the release of the first exhibition, Microsoft commissioned a series of pieces for a special project. The following pieces represent a small sample of it.
The series of personal posters was released in an exhibition in 2007. Photography and abstract digital shapes depicted the chaotic interaction between reality and digital bursts that represented the coming transformation of the landscape. Inspired by wireless noise signals, the result of the first series caught's Microsoft attention, and a private collection was bundled as part of one of their products.
Client: Microsoft
Role: Digital Art Director